The Top 5 Reasons You Should Start an Ecommerce Business

Up to 66% of shoppers say that they would spend more with a generous return policy. The rest of these cart abandonment causes do not rank in the impact study performed by Statista. We all procrastinate (well, 95% of us according to Pies Steel, human resource professor).

• Whatever the product is, you need to increase the e-commerce conversion rate.


• Different types of ads include banner ads, social media ads, search engine marketing, retargeting, pop-up ads, and so on.


• The sale of a product by a business directly to a customer without any intermediary.


• An underpriced product may be suspicious or appear less valuable than similar products with higher prices.
• Here, Drunk Elephant creates a threshold customers have to meet if they would like to enjoy the benefits of free shipping.
• You don’t need to go to extreme lengths like Neil Patel, who boosted his traffic by 47% in just three weeks after adding 82 different languages to his website.

Shoppers fluidly search, compare, and buy from online sites, marketplaces, mobile apps, physical stores, and social sites. As innovative technology aids their journey, consumers are looking for remarkable experiences across these digital and physical touchpoints with brands. Shopify offers an easy way to quickly launch an online store without the fuss over servers and development costs that can be incurred with self-hosted platforms such as Magento.

Evolving Role of Social Media in Ecommerce

This is cheaper for the retailer, as they don’t need the space to hold bulk wholesale stock and they don’t need to worry about shifting all the stock they’ve purchased wholesale. While retailers overall in the West are still behind China in the pursuit of live commerce, early movers are also starting to rack up significant sales. You should also make sure the shopping cart is easy to view and access. For some people, purchasing from a website that uses a foreign language is like taking a leap of faith, especially if it uses a language that they’re not totally proficient in.

What are the technologies used in e-commerce?

• ERP for e-commerce.
• Omnichannel platform.
• Chatbots.
• Recommendation systems.
• Smart Search.
• Retention pop-ups.
• Pricing Tools.
• Social media monitoring.

For example, Legos Ideas is a community centered on collaboration. Community members show off their Lego creations and share images of new product ideas. These fan designers also become brand advocates because the only concepts that make it to expert review must have over 10,000 supporters.

User-friendly site navigation.

Ecommerce businesses can avoid most of these costs when running a retail website. The time for setup is commonly shorter for an eCommerce website as well. However, the ease and breadth of the internet makes that search easier. If you serve a niche market, you might find it easier to distribute your products online. B2B e-commerce refers to a business selling a good or service to another business, like a manufacturer and wholesaler, or a wholesaler and a retailer. Business to business e-commerce isn’t consumer-facing, and usually involves products like raw materials, software, or products that are combined.

What are the features of e-commerce?

• Easy navigation.
• Real-time information.
• Simplified pricing.
• Online order processing.
• 24/7 client focus.
• Personalized marketing.